Optimization Blog | SEO, UX, SMM, Analytics & Business - Page 3 of 26

Blog

The Wild World of Stock Photography

Posted by on November 29th, 2021

Throughout my travels in ghost writing, webpage building, and social media managing, I often find a need to use stock images, or creative commons images to use beside text copy. Generally, the world of stock photography is infinite; you can pretty much find anything you’re looking for when you go on iStock or otherwise. But… Sometimes you find a lot of weird stuff too. Things that you don’t imagine you could ever really quite use, things that are strange, things that are “out there” enough. That’s what this post is dedicated to. Be forewarned, one or two of these images…

Read More

The Pros & Cons of Building a WordPress Website

Posted by on October 25th, 2021

When it comes to building a website for your business or brand, little matches the versatility of building on the WordPress CMS. Used by some ridiculous percentage of the web (around 40%) from simple to complex websites, this CMS (Content Management System) is a go-to for many. With an open-source library boasting thousands of themes and plugins alike, why wouldn’t it be? Still, many people opt not to build in the WordPress CMS, and that’s okay too – WordPress is not for everyone. We’ll talk about the pros and cons of using WordPress to DIY your site and help you…

Read More

Site Launch: Auntyland Film Festival

Posted by on October 22nd, 2021

Our current client Sylvia Lewis does not shy away from a project, so we weren’t surprised when she came to us with a request to build a new website for her upcoming project, Auntyland Film Fest. The Auntyland Film Fest will be taking place during Women’s History Month in March 2022 and is “devoted to short films by and for diverse women and girls”. 

Read More

hasOptimization Recognized For Inclusion

Posted by on October 20th, 2021

I am absolutely thrilled to announce that hasOptimization has been named the Organization winner of the Search Engine Land Award for Advancing Diversity and Inclusion in Search Marketing! You can read more about this award, and the individual winner Rejoice Ojiaku, on Search Engine Land. “I have so much respect for the work that hasOptimization are doing. They are setting the standard for what an agency should focus on when it comes to web inclusion and accessibility. With a brilliant team and a diverse clientele, their mission on making the web a better place can be seen through the services…

Read More

Site Launch: Emily Oehler and Golden Acorns

Posted by on October 18th, 2021

When Emily Oehler came to hasOptimization for her first website to promote her coaching, communications, and strategy consulting business, we were excited to help her create a site that reflected who she was and her strong values. Emily is an Executive Coach who helps leaders move organizations forward, her services range from coaching and facilitation to branding and storytelling. 

Read More

Join hasOptimization’s 2021 Holiday Marketing Preparedness Report Giveaway

Posted by on October 13th, 2021

hasOptimization is having our very first giveaway! We’re giving away a holiday marketing preparedness report for 2021. This giveaway is open to new customers only. If you’re an existing customer, contact your account manager for a holiday marketing preparedness report of your own.

Read More

Please Welcome Client Relationship Manager Remy!

Posted by on October 4th, 2021

hasOptimization is pleased to welcome Remy Housley to the team! Remy (she or they) comes to us from the wilds of academia, where they’d started to feel a bit cramped. They bring to the team excellent communication skills, an abundance of smarts (they have a PhD in English, making them officially the most-degreed hasOptimization team member if I don’t miss my guess), and yet another cute dog for us to post on social media. Cute dogs aren’t a requirement to work here, but it helps. Keep an eye out for Skusha’s bat-eared face on our social media feeds–super adorable.

Read More

How does a domain transfer work?

Posted by on September 27th, 2021

People choose to move or transfer a domain for many reasons. A lot of those times, consolidation is the reason, given that having your domain in the same place as your host makes billing easier and less confusing. However, domain transfers can also occur when a company is sold, or a registrar is not living up to everything you thought they would be. Here’s how you can expect a domain transfer to work, and the steps needed for you to transfer a domain. This is a non-inclusive list and a general guide to what you can expect, not a how-to;…

Read More

Site Launch: North Andover Merchants Association

Posted by on September 13th, 2021

hasOptimization is here once more to proudly announce the launch of a new website for the North Andover Merchants Association! North Andover Merchants Association, or NAMA for short, is a chamber of commerce-esque non-profit organization dedicated to helping local North Andover businesses succeed.

Read More

Site Launch: Affirming Spaces Project

Posted by on August 31st, 2021

We’re pleased to announce the site launch of the Affirming Spaces Project! This is an especially awesome site launch to announce because this is also the official launch of the Affirming Spaces Project itself, a project that’s been well over a year in the making.

Read More