Blog

When it comes time to make those holiday sales, capturing holiday traffic is important. That means focusing your efforts on using holiday-appropriate keywords, making appropriate blog posts, and updating your website copy and content to reflect the oncoming holiday season. Blogging is an important part of your marketing strategy to bring in new customers, and if you don’t want to modify page content or create a bunch of new landing pages, blogging is where it’s at.

Often times, when building or updating websites for clients, we run into an issue with vernacular versus technical term when it comes to identifying where or how things should be changed or placed. We wanted to make a quick guide that can help developers as well as tech-minded people interact more clearly communication-wise when it comes to creating a website. Let’s get to the anatomy of a website!

Want to share with the world that you exercised your American right and voted this election? Looking to help other people get out and vote? We’ve got just the thing for you!

hasOptimization is proud to announce the launch of a new website in conjunction with the ACLU of Iowa titled You Can Vote Iowa. This website is aimed at pointing people in the right direction to see if their voting rights have been restored after serving time for a felony conviction.

One of the greatest things about WordPress, a CMS that runs about 35% of the internet, is the flexibility of it. You can do just about anything with WordPress or the plethora of unending plugins available for download. WordPress’ back end is so robust that there are plenty of features built in that you don’t necessarily need to download a plugin to get what you need. With a little bit of knowledge, and some fiddling in the back end (make sure you do a backup prior to any work!), you can achieve impressive results. One thing WordPress has, by default, is a variety of image sizes that you can use on your blog, pages, or in your website’s design. But WordPress’ default image sizes aren’t exhaustive, and perhaps you’re looking for a way to use other sizes. We’ll explain all about WordPress’ image sizes and how to register your own image sizes within WordPress.

hasOptimization is proud to announce the launch of a new site for assisted living facility owner Karen4Elders in Southern New Hampshire. Karen4Elders offers exceptional elder care in a family setting. We’ve been working with owners Karen and Tony Massahos since 2018 providing search engine optimization services, social media management, and more.

One of the single most frustrating things I’ve dealt with is the variations of things that can cause contact form submissions not to be received. The most common reason is that they are labeled as spam, but are still received. On rare occasions, contact form submissions are not received at all. In Office 365 email setups, this seems always to be the case. Unfortunately, by default, GoDaddy uses Office 365, so you may be here wondering how to tackle this issue.

While the internet isn’t exactly in a complete and total uproar about this like some of our previous installments of calm down, internet, many of our clients are sending us emails questioning the content of this spam — and rightfully so. In today’s “calm down, internet” we talk about a scammy piece of spam that threatens to take legal action against people for using “illustrations” or “photographs” that don’t belong to them.

If you have a G Suite account, chances are you’ve received this email from G Suite: There is some confusion over what this means. Essentially, Google is removing a publicly available URL that shows contact information for your G Suite organization. Some people may use this internally in wikis or documents, so Google is giving you a heads up that the link will not work after August 31st, 2020. If you have never seen a link like that before or used one, then you have no reason to look for it or make any changes.

Keeping in line with our mission statement, we are committed to a fair and equal world where everyone can and will vote in the upcoming election. We were happy to work with the NH chapter of the American Civil Liberties Union to help create an unbiased voter information funnel site to allow people easy, responsive access to necessary information for registering to vote, registering to vote absentee, and voting itself.