Pinball Game

Pinball! Tracking User Eye Movement on the SERP

Posted Leave a commentPosted in SEO, Small Business

One very interesting thing about SEO is the science that happens behind it. Whether it’s psychologically crafting content in a way that makes people click (i.e. clickbait), or it’s understanding how people navigate a page, understanding usability and the flow of any web page is important to crafting your perfect optimization approach. We were excited […]

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Google My Business

Claim your Google My Business Short Name Now (Before Someone Else Does)

Posted Leave a commentPosted in Small Business, Social Media

As Google sunsets programs such as Hangouts and Google+, we may find some of the better features managing their way over onto our new platforms like Google My Business. We’ve already seen posting on Google My Business happening, now we’re seeing a new feature: short names. What is a shortname? “Short name” is just a […]

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Google My Business Agency Account

Google’s New Agency Accounts are Kind of a Mess

Posted Leave a commentPosted in How To, SEO, Small Business, Social Media

Listen, we’re Google users at hasOptimization. We talk great things about Google. But let’s face it… Google doesn’t always do everything well. Whether it’s having a myriad of unnecessary messaging apps for no good reason, or half-way phasing out an interfaced platform but not entirely that businesses and users alike use… Google has a history throwing […]

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Publish your Website

Google Built-In Websites

Posted Leave a commentPosted in Online Marketing, Small Business

We’ve had a lot of notifications about this particular feature on Google My Business. When managing a lot of different locations on Google, Google can get obnoxious with reminders sometimes. However, any other owners on these accounts will also get notifications, which means that the business owners may be getting confusing notifications from Google as well. Don’t […]

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