Optimization Blog | SEO, UX, SMM, Analytics & Business - Page 2 of 27


Site Launch: Reproductive Freedom Fund of New Hampshire (ReproFund)

Posted by on October 10th, 2022

We’re excited to announce the launch of the new website for the Reproductive Freedom Fund of New Hampshire (ReproFund), which provides information and funding for abortion access.

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Marketing News Roundup: October 2022

Posted by on October 3rd, 2022

A little bit of everything is happening in the world of tech, from CMS changes to new features and updates. Check out the latest ongoings that have been happening in the marketing world!

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Opinion: Is Bluehost the second worst host out there?

Posted by on September 19th, 2022

Everyone who reads the hasOptimization blog knows that I make no apologies when it comes to how hard I drag web hoster GoDaddy for their web hosting offerings, whether it comes to their price gouging for SSL certificates, charging for services that don’t actually do anything, their poor security, or any variety of shady business practices they have. However, I’ve never been public on the blog about my dislike of Bluehost as a registrar and a web hoster. Based on my experiences with Bluehost, I’d never recommend them to anyone.

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Marketing News Roundup: September 2022

Posted by on September 8th, 2022

From preparations for holiday shopping season (no, we can’t believe it’s just around the corner either) to new insights into Google’s crawl budget, we’ve got you covered with a roundup of some important digital marketing news over the last month.

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Why is my WordPress website so big?

Posted by on August 22nd, 2022

Bloat can happen to anyone and strike at any time – often times when we are most unaware! But when you get the dreaded email from your hosting company about how you’re about to hit your hosting limit, you’re probably asking how or why this is happening to your WordPress site. 

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Site Launch: Ellen Scarponi for State Rep

Posted by on August 15th, 2022

Sometimes we build fancy features or hundred-product ecommerce setups, and those sites can be fantastically interesting and challenging to bring to life. Other days, though, we do something that’s simple, fast, and budget-friendly, especially when we’re working with solopreneurs or nonprofits. Today’s launch announcement is an unusual one for us, albeit not our first political candidate: A fellow Canterburian, Ellen Scarponi, is running for NH State Representative for Canterbury and Loudon, and wanted a basic website to function as a larger digital brochure for her campaign. We also (with the always appreciated design experience of Bradstreet Englert Creative) designed handouts…

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Welcome Social Media Director Katherine Sookma!

Posted by on August 10th, 2022

We’re very pleased to welcome our new Social Media Director, Katherine Sookma. Katherine hails from the far distant land of Texas, but as so many folks have learned in the last couple years (and we already knew), distance is actually very little barrier to effective work in many fields. We’re lucky here in that our work is very adaptable to the remote-work paradigm, but one odd benefit of the proliferation of remote work in the last couple of years has been that when we interview potential team members, the question of “are you comfortable working remotely?” is far less of…

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Site Launch: Integrity Vet Center

Posted by on August 8th, 2022

hasOptimization designs and builds quite a few websites, both for new companies and for established ones needing a refresh. However, it’s not every day that we get to say not only “New Website” and “New Company”, but also “These folks are hiring!” Today’s that day. Please welcome Integrity Veterinary Center to the world–specifically, to western Massachusetts.

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Marketing News Roundup: August 2022

Posted by on August 2nd, 2022

It’s time for our monthly marketing news roundup, where we highlight some recent news in the world of digital marketing, social media marketing, SEO, and more! As we entered Q3, lots of apps made updates to their shopping and advertising features. Take a look at some of the highlights:

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Marketing News Roundup: July 2022

Posted by on July 6th, 2022

In our monthly marketing news roundup, we highlight some recent news in the world of digital marketing, social media marketing, SEO, and more! Find out how updates in social media algorithms may affect your digital marketing strategies, prepare your small business for changes and updates, or just keep up to date on some of the things that are happening in this ever-changing field.

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