Blog

Site Launch: j. ellen Design, LLC

Posted by on June 24th, 2019

This week hasOptimization is super proud to announce the launch of a new site for long-time interior design client j. ellen Design, LLC! June has been with us for quite some time, and even had her initial website built by us back in 2012-2013.

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Ensuring Contact Form Submissions Don’t Go to Spam

Posted by on June 19th, 2019

A constant complaint that we have is that website contact form submissions go to spam folders, and then no one ever sees them, and clients think that business owners are ignoring them. While there’s not a whole lot we can do if your email provider is preventing you from getting contact form submissions in the first place (Looking at you GoDaddy), there are a few steps you can take to ensure that your contact form submissions never end up in the spam folder.

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Site Launch: Crown Dental

Posted by on June 13th, 2019

hasOptimization is proud to announce the launch of a new site for Nashua, NH dental office Crown Dental! Crown Dental came to us through our partner Cast Iron Content looking for a new, modern, updated website that would speak more about their state-of-the-art and latest in dental technology. We were glad to be of help!

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Site Launch: Family Gap Year Travel

Posted by on June 6th, 2019

hasOptimization is proud to announce the launch of a new website for traveling family Family Gap Year Travel! This family is going to be spending a full year traveling around the world and documenting their travels. We were glad to help them develop a slick and easy-to-use website to keep their friends and family up to date as they move about the world. Melanie started the blog on WordPress.com, though struggled to find a way to get the blog to look and feel right. We were glad to be of assistance! We migrated Melanie’s site off to using the WordPress…

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Brand Altruism – What is it, and why do it?

Posted by on June 3rd, 2019

Hi, Morgan here! I’m the social media manager for hasOptimization and I’m here to tell you about the idea behind brand altruism. Every day, I do research, gather content, share posts, update social media, and more. Sometimes, the question comes up: “Why post a link to this site that doesn’t link back to my product?” or, “Why post to this blog when it is only half related to what we do?” The answer, you guessed it, is brand altruism.

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Site Launch: Sterling Plastic Surgery

Posted by on May 29th, 2019

hasOptimization is proud to announce the launch of a new website for Bedford, NH premiere plastic surgery office Sterling Plastic Surgery! This website was a long time in the making and boasts some new upgrades for the office that we’re sure they and their potential patients will find useful.

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A Brief History of Black-Hat SEO Tactics: 3 Ner-do-well Tactics

Posted by on May 27th, 2019

You may have heard of the term “black-hat” versus “white-hat”, and you may know what that refers to. If you don’t, remember the old show Spy versus Spy? You had a white spy and a black spy, only in these instances “black-hat” refers to a malicious or underhanded person, whereas “white-hat” can be less morally ambiguous. Black-hat and white-hat can be used to describe a lot of things, especially in the tech community… Black-hat vs white-hat hackers, black-hat vs white-hat developers, or in this case black-hat search engine optimizers versus white-hat search engine optimizers.

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4 Things You Can Do Now to Make Your Website More Accessible To Others

Posted by on May 21st, 2019

A problem with the internet, and with the world in general, is that we put preferential treatment into building things that work for people who are able and able-bodied. When we say able, we mean people who can walk (and walk easily), people who are sighted or can see well, or any other variety of person who can do a thing that another person might not be mentally or physically able to do. That means that we often build websites, apps, and even homes and businesses with the able person in mind while completely forgetting about people who may not…

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3 Things You Can Do Right Now to Make Your Social Media More Accessible

Posted by on May 14th, 2019

A problem with the internet, and the world in general, is that we put preferential treatment into those without disabilities. We have countless apps and social media platforms that focus on visual aspects… But what about people who have limited vision or may be blind? How can we try to make the web — more specifically, social media — more available to them? In this blog post, we’ll cover some easy changes that you can make right now that will drastically help you improve accessibility on your social media. We also cover accessibility on websites and what you can do…

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WordPress 5.2 is here!

Posted by on May 9th, 2019

Woot woot! What’s so great about this update of WordPress? Here are some awesome new features rolling out with WordPress 5.2:

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